Starting a lash brand doesn’t have to mean huge inventory, high risk, or large upfront costs.
For many small brands, lash artists, and influencers, finding a low MOQ lash wholesale supplier is the key to launching quickly and scaling safely.
In this guide, we’ll explain:
- What “low MOQ” really means in lash wholesale
- The best low MOQ options for small brands
- How to choose the right supplier without sacrificing quality
What Does Low MOQ Mean in Lash Wholesale?
MOQ (Minimum Order Quantity) is the smallest number of units a supplier requires per order.
In the lash industry:
- Traditional factories often require 500–1,000+ boxes
- Low MOQ suppliers may start from 30–100 boxes
- Some offer mixed styles to reduce risk
For small brands, low MOQ = lower investment + faster market testing.
Why Low MOQ Lash Wholesale Is Ideal for Small Brands
Low MOQ suppliers help new brands:
- Test the market before scaling
- Launch private label lashes with less risk
- Experiment with different lash styles
- Avoid overstock and cash flow pressure
This is especially important for:
- New lash brands
- Beauty startups
- Lash artists building personal brands
- Influencers launching their own lash line
Best Low MOQ Lash Wholesale Options for Small Brands
1. Private Label Strip Lashes (Low MOQ)
Strip lashes are one of the best-selling and easiest products for small brands.
Why they work:
- Lower production cost
- Easy to brand and package
- High demand in online markets
Many manufacturers offer:
- Custom lash trays
- Logo-printed boxes
- Mixed styles in one order
👉 Ideal for beginners entering the lash market.
2. Cluster Lashes & DIY Lash Extensions
Cluster lashes have become extremely popular thanks to:
- DIY beauty trends
- At-home lash application
- Social media demand
Benefits for small brands:
- Fast-moving product
- Strong appeal to Gen Z customers
- Lower MOQ compared to classic lash extensions
This category is perfect for brands selling through Shopify, Instagram, or TikTok.
3. OEM vs ODM: Which Is Better for Low MOQ Orders?
| Option | Best For | MOQ |
|---|---|---|
| OEM (Your design) | Brands with clear ideas | Slightly higher |
| ODM (Ready styles) | Startups & fast launch | Lower |
👉 ODM lashes are usually the best choice for small brands because:
- Faster production
- Lower development cost
- Easier customization
4. Custom Packaging with Low MOQ
Many people think custom packaging requires large orders — but that’s no longer true.
Low MOQ suppliers now offer:
- Logo printing on lash boxes
- Custom colors and finishes
- Simple but professional packaging
This allows small brands to look premium without large investment.
How to Choose a Reliable Low MOQ Lash Supplier
When selecting a supplier, small brands should focus on:
✔ Stable lash quality
✔ Clear MOQ policy
✔ Customization support
✔ Fast sampling
✔ Responsive communication
Avoid suppliers who:
- Refuse samples
- Have unclear pricing
- Can’t explain materials or processes
A good supplier should help you grow, not just sell products.
Common Mistakes Small Lash Brands Make
❌ Choosing the cheapest supplier only
❌ Ignoring quality consistency
❌ Ordering too many styles at once
❌ No long-term supplier plan
👉 Start small, test fast, then scale.
How We Support Small Brands with Low MOQ Lash Wholesale
At StarBerry Lashes, we specialize in helping small and growing lash brands launch and scale with confidence.
As a professional lash manufacturer in China, we offer:
- Low MOQ starting from as little as 50 boxes
- Private label OEM & ODM lash solutions
- Strip lashes, cluster lashes & DIY lash extensions，eyelash extension.
- Custom lash trays, boxes & logo printing
- Mixed styles to help brands test the market
- Stable quality control for long-term cooperation
Unlike trading companies, we work closely with our production team to ensure consistent quality, flexible customization, and reliable lead times.
Whether you are a startup brand, lash artist, or influencer, StarBerry Lashes makes private label lashes accessible without large upfront investment.
👉 Contact StarBerry Lashes today to get a low MOQ quote for your lash brand.
Why Choose StarBerry Lashes for Low MOQ Wholesale?
✔ Real factory support
✔ Brand-friendly MOQ
✔ Clear communication
✔ Experience working with global small brands
If you’re looking for a reliable low MOQ lash wholesale supplier, StarBerry Lashes is ready to support your brand from idea to market.